For the last couple of years, I have been catering to my clients as a part-time graphic designer, creating custom print marketing materials and social media posts. I love the creative freedom of this.
I love to design, but I also love to work with clients to create custom graphics. I love that creativity is always in flux. It’s always on the forefront of your mind. You never know what’s going to happen.
I started off as a graphic designer, but I moved into graphic design, branding, and social media content. I still love designing and I still love working with clients.
I love my job, but I’m a bit of a perfectionist. I get so stuck in my groove that I don’t take anything I create and feel like it doesn’t fit the brief. Every piece must be perfect to be on the market. I have to be so meticulous that even if I have a design change, it just doesn’t matter because I am so afraid I’m going to mess it up.
I find this to be a big problem. The other day I was talking with a friend and I came to a conclusion that I cant make a change in the artwork because I need to be so strict with myself. Because I am so afraid of messing up, and because I want my work to be perfect, I cannot be flexible.
I think this is one of those things that is difficult to do. We as designers have to be so rigid that it takes a lot of self-awareness to make any changes. I find that it’s the opposite problem with our work – we need to be so relaxed and creative that we cant be as strict as some of our more rigid counterparts.
I can hear the question now, “so what do you do when you are stuck in that kind of situation?” But I have to think back to my answer to this question that I posted a while ago. I believe that this is one of the most difficult things to do because we are so accustomed to doing it that it often feels a lot easier than just getting it done.
I’ve found that one of the best ways to loosen up and do something else when you’re stuck in a creative rut is to make a catering slogan. Once you’ve got your ideas down, you can start pulling your hair out but then you’ll be so fired up for something else that you’ll never stop.
I believe that a lot of folks need a way to get out of creative rut and the ability to do anything that they want on the spur of the moment. I’ve found that the best way to get out of a creative rut is to learn to say no, no, no, no, no, and then youll never be stuck! So if youre struggling to come up with slogans, consider learning how to say no.
I know I’m going to get a lot of hate for this, but I think that when you say no you’re saying, “I can’t do this today.” It’s like, “I’m not gonna do it today.” When you say no, you’re saying, “My creativity is at an all-time low, and I’m not gonna do it right now.